Sherwood Park, Alberta, September 1, 2014 – In an age where the latest technology and innovations can touch millions of lives, attendees at the upcoming Creative Stitches Alive Shows in Edmonton and Calgary, will be using creativity to uplift the individual by creating fabric banners with inspirational messages called Banners of Hope (BOH). The completed banners will be displayed in waiting areas of hospitals, shelters and charity locations to inspire, amuse and offer simple words of encouragement for those waiting for treatments or appointments.
The BOH project was conceived by the Craft & Hobby Association’s (CHA) Fabric Arts Council and supported by the Canada Sews consumer awareness campaign. Lorine Mason, of Lorine Mason Designs, Co-Chair of the Council states, “There are two goals for the BOH project, first to encourage the public to develop or expand their sewing skills on a simple often quick project and second and most importantly, to connect the sewing industry with the public in a meaningful way. You never know the impact of a positive phrase or an uplifting comment on someone in a very delicate state of mind or health.”
The art of sewing is also a stress relief and offers a tactile feeling of accomplishment that often in itself can be therapeutic. Recent studies from New York and Harvard University show that sewing can help reduce stress, build self-esteem and increase physical dexterity. Crafting activities such as sewing can actually improve concentration, while enhancing health and mental wellness.
The Creative Stitches Alive Show has chosen the Kids Cancer Care Foundation of Alberta as the beneficiary of their BOH project. Kids Cancer Care is a charitable foundation that reaches out to Alberta children and families during their cancer crisis, welcoming them into a healing community of families facing childhood cancer. Committed to ending childhood cancer and easing the pain and suffering of the disease, the organization provides programs and funding in five areas: camp, research, hospital, family outreach and scholarship programs.
The events will be held at Millennium Place in Sherwood Park, September 12 &13, 2014 and Spruce Meadows in Calgary, September 26 & 27. CHA will host a Canada Sews “Construction Zone” booth at these events where attendees will sew BOH for Kids Cancer Care. Generous donations of supplies have been provided by several Canadian sewing manufacturers including; Brother Canada, Northcott Cottons, Coats and Clark Canada, Westminster Fibers, Prym Canada and companies distributed by notions distributor H.A. Kidd and Company Limited. Staff will be on hand to guide and advise attendees on construction techniques. Beginner and experienced sewers are welcome.
The Craft & Hobby Association is an international not-for-profit trade association consisting of thousands of member companies engaged in the design, manufacture and distribution of craft and hobby products. For more information about the Association visit www.craftandhobbby.org/canada.
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